Skip to main content

From the helm: Cobram Estate Olives (ASX:CBO), Sam Beaton, Co-CEO

Bell Direct
October 1, 2025

In this episode of from the helm, Grady Wulff sits down with Cobram Estate Olives (ASX:CBO) Co-CEO, Sam Beaton, to explore the company’s impressive FY25 performance, US expansion strategy, and premium olive oil brand growth.

Sam shares insights into Cobram Estate’s branded product sales, grove development plans, and investment priorities across Australia and California, while discussing how the company maintains its premium brand positioning in competitive markets.

In this interview, Sam covers:
• (0:41) an overview of Cobram and its core operations in olive farming and extra virgin olive oil production
• (3:03) branded product sales growth in Australia and the US
• (5:10) timeline and yield expectations for newly acquired California groves
• (5:45) main operational risks including climate, water, and labour
• (6:55) managing the 15% US price increase and consumer retention
• (8:36) key investor news flow to watch over the next 12 months

Note: This interview was filmed on 24 September 2025.

Morning Bell 6 February

Bell Direct
February 6, 2025

Morning Bell 5 February

Bell Direct
February 5, 2025

Morning Bell 4 February

Bell Direct
February 4, 2025

Morning Bell 3 February

Bell Direct
February 3, 2025

Weekly Wrap 31 January

Bell Direct
January 31, 2025

Morning Bell 30 January

Bell Direct
January 30, 2025

Macro Insights: CPI falls in December Qr

Bell Direct
January 29, 2025

Morning Bell 29 January

Bell Direct
January 29, 2025

Morning Bell 28 January

Bell Direct
January 28, 2025

Weekly Wrap 24 January

Bell Direct
January 24, 2025

Morning Bell 23 January

Bell Direct
January 23, 2025